ANALYSE. IDEATE. PRIORITISE. TEST

GROWTH MARKETING
Find out how Growth Marketing can help drive growth for your business.

DIGITAL HERITAGE

GROWTH MARKETING

I specialise in Growth Marketing (growth hacking) and help our clients to drive growth for their digital business. We follow a proven model and step-by-step framework to discover, prioritise and test new data-driven growth opportunities across the customer lifecycle – including acquisition, activation, revenue, retention and referral.

GROWTH MODEL

4 PILLARS FOR GROWTH

My approach is to focus on 4 main pillars of growth to help our clients drive growth.
1. ORGANIZE FOR GROWTH

Set-up cross functional growth team/s.

2. MUST HAVE PRODUCT

Determine if product / service a ‘must have’.

3. IDENTIFY GROWTH LEVERS

Establish your growth model and key metrics.

4. GROWTH PROCESS

Hack the funnel – optimise for rapid testing & learning.

GROWTH MODEL

GROWTH MARKETING PROCESS

Working with cross functional teams we follow a step-by-step growth hacking process. We work with clients to help them i) use data driven analysis to discover new growth opportunities ii) come up with ideas and hypotheses for experiments iii) prioritize which experiments to run and iv) manage the execution and evaluation of rapid testing via agile sprint project management methodologies.

GROWTH MODEL

EXPERTISE

I’ve been driving growth for digital businesses for many years. More recently I became a certified Growth Master of the Growth University, headed up by Sean Ellis of GrowthHackers.com. This further enhanced our growth marketing expertise, giving us a framework and ‘playbook’ for hacking growth.

CASE STUDY

IFFLEY ROAD

Iffley Road came to me to help them grow their online e-commerce premium runwear business. I worked as their Growth Lead helping to run the growth marketing process with a cross functional team across all areas of the customer lifecycle . Data driven analysis and insight is key to the success of growth experiments.

GET IN TOUCH

If you’re a high growth start-up, an e-commerce business, platform or established digital business looking to drive growth, contact me today.

LONDON
+44 7890 564669
INFO@JOHNNYHAMMOND.CO.UK